Running a website or an online store is exciting, but it can also be overwhelming. You spend hours:
- Copying order details into spreadsheets.
- Sending customer follow-up emails one by one.
- Posting the same updates on Facebook, Instagram, and LinkedIn.
- Chasing customer reviews.
- Reminding your team about tasks.
These are all repetitive jobs that waste time and energy. The bigger your website or store grows, the harder it becomes to keep up. That’s where OttoKit comes in.
What is the OttoKit Platform?
OttoKit is a tool that helps you automate your daily website tasks. Think of it as your digital assistant that works in the background.
You connect OttoKit to your WordPress or WooCommerce site using a simple plugin. Then, you can create “workflows”—step-by-step rules that tell OttoKit what to do when something happens. The magic? All the hard work runs in the cloud, not on your site, so your website stays fast.
Why is it Great for WordPress & WooCommerce?
OttoKit was built especially for WordPress and WooCommerce users. That means it:
- Connects smoothly with your site.
- Doesn’t slow down your website.
- Uses a drag-and-drop builder so you don’t need coding skills.
- Offers ready-made templates for common WooCommerce tasks like sending order confirmations or asking for reviews.
Benefits for Marketing Teams, Website Owners, and Agencies
OttoKit saves time for everyone:
- Marketing teams can schedule posts, send customer reminders, and use AI to write emails or social media content.
- Website owners can get instant alerts when they get a new order, send automatic thank-you messages, and update Google Sheets without typing anything.
- Agencies can manage automation for multiple clients at once and deliver more value without extra staff.
Example Use Case
Imagine you run an online store. A customer places a big order. Instead of doing everything manually:
- OttoKit automatically sends a WhatsApp message to thank the customer.
- It adds the order details to Google Sheets.
- Your team gets a Slack notification to prepare the package.
All this happens in seconds—without you lifting a finger.
What Do You Need to Start Using OttoKit?
It’s very simple:
- Create a free OttoKit account.
- Install the OttoKit plugin on your WordPress site.
- Start building workflows or choose a ready-made one.
How Much Does OttoKit Cost?
OttoKit has flexible plans:
- Free plan: 250 tasks per month, 20 workflows, 1 WordPress site.
- Pro plan: $108 per year or $399 for lifetime access.
- Business plans: From $9 to $39 per month, with more features like API access, email parser, and more sites.
- High-volume plans: For businesses needing 10,000+ tasks per month.
This makes it cheaper and more flexible than many other automation tools like Zapier.
Do You Need an API Key?
For most apps inside OttoKit—like WordPress, WooCommerce, Google Sheets, Slack, or MailerLite—you do not need to bring your own API key. OttoKit connects these apps directly through its platform.
However, if you want to use external apps that require their own paid API, such as OpenAI (ChatGPT), then yes, you must provide your own API key. In that case:
- You’ll need to create an account with the external service (for example, OpenAI).
- Generate your API key from that service’s dashboard.
- Add it to OttoKit so the workflow can run.
- Any usage costs (like OpenAI tokens) are billed directly by that service, not by OttoKit.
In short:
- Built-in apps = no extra keys needed.
- External paid APIs (like OpenAI) = your API key + their usage fees.
If you want advanced custom integrations, OttoKit gives you an API module in higher plans. The cost is included in those plans—there’s no extra charge for every API call.
Final Thoughts
OttoKit is like having an extra pair of hands that never gets tired. By automating the boring and repetitive tasks, you can spend more time growing your business, connecting with customers, and focusing on the work that matters most.
